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Free Digital Marketing courses

Get found on Google, win local customers, run ads on a peso budget, and earn citations in AI answers.

All free, no sign-up, with 1 more course coming soon.

  • 5courses live
  • 217short lessons
  • 601hands-on activities
  • 17hours of learning

Skills you can learn

Where should I start?

I own a local business Get found on Google Maps and turn searches into calls and visits. Start with Local SEO I want freelance or VA work SEO basics are a core skill that clients look for in marketing VA and freelance roles. Start with SEO for Beginners I need customers fast Paid search can bring clicks within days on a small budget. Start with Google Ads for Beginners

About digital marketing skills

Digital marketing is how businesses reach customers online: showing up when people search, paying for visibility when speed matters, and measuring which efforts bring real sales. For a sari-sari store, a Bicol resort, or a freelance VA, these skills turn a website or Facebook page into a steady source of customers.

The courses here focus on search, the channel where people are already looking for what you offer. You start with organic search on Google, then branch into local search, paid ads, technical audits, and the newer world of AI answer engines like ChatGPT and Google AI Overviews.

Demand for these skills is strong in the Philippines, both for local businesses and for remote work with international clients. Every course teaches with free tools first, so you can practice on a real website without paying for software.

Available now

Coming soon

  • Content SEO

    Plan, write, and refresh content that ranks

Suggested learning path

  1. SEO for Beginners Start here. Every other course builds on how search engines crawl, index, and rank pages.
  2. Local SEO Next if you serve nearby customers: Google Business Profile, reviews, and map rankings.
  3. Google Ads for Beginners Add paid search when you need customers fast or want to test keywords before investing in SEO.
  4. Technical SEO Auditing Go deeper for client work and larger sites: crawls, indexing, speed, and audit reports.
  5. AI Search and Answer Engine Optimization Prepare your site for AI answers once the search fundamentals are in place.
  6. Content SEO Coming soon Coming soon: plan and refresh content that keeps ranking.

Jobs these skills support

  • SEO specialistImproves rankings and organic traffic for websites, in-house or for agency clients.SEO for Beginners
  • Local SEO specialistManages Google Business Profiles, reviews, and listings for shops, clinics, and service businesses.Local SEO
  • PPC or Google Ads specialistPlans and optimizes paid search campaigns and reports cost per lead.Google Ads for Beginners
  • Technical SEO analystAudits websites for crawl, indexing, and speed issues and briefs developers.Technical SEO Auditing
  • Marketing virtual assistantSupports clients with SEO tasks, listings, ad checks, and simple reports.SEO for Beginners

Free tools for practice

Frequently asked questions

What are the best free digital marketing courses for beginners?

Start with SEO for Beginners for the fundamentals of search. Local business owners should add Local SEO, and anyone running ads should take Google Ads for Beginners. All are free with no sign-up.

SEO for BeginnersLocal SEOGoogle Ads for Beginners

Which digital marketing course should I take first?

Start with SEO for Beginners. It explains how search works, which makes Local SEO, Google Ads, and AI search much easier to follow.

Do I need a website to practice?

A website helps, but it is not required to start. Several lessons work with a free practice site, a Google Business Profile, or the free tools on this site.

Are these courses enough to get freelance work?

They cover the core skills clients ask for. Pair them with a real project, such as improving a friend’s business site, so you can show results in a portfolio.

Do I need to pay for SEO or ad tools?

No. The lessons use free tools like Google Search Console, Google Keyword Planner, and Bing Webmaster Tools. Paid tools are optional.

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